Viral PR Campaigns & What We’ve Learned from Them PR campaigns can either soar or sink, with their impact ranging from the brilliantly executed to the cringe-worthy “oopsies” that have the potential to haunt a brand for years. Despite careful planning and...
In the vast world we live in, you’re bound to run into a handful of enthusiasts, or people who take their passion to the next level. In the context of pop culture, you might see these groups of enthusiasts called “fandoms,” which consist of die-hard fans...
